About me
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Hi, I'm Mint! 👋
Creative by nature. Analytical by instinct.
I'm a digital experience and ecommerce professional with a creative eye, a marketer's mindset, and a passion for figuring out what makes people click, explore, and convert.
With 15+ years across digital design, ecommerce, and marketing, I've worked at the intersection of brand, creativity, and technology, building experiences that look good, work smarter, and deliver measurable results.
My work spans B2C ecommerce websites, digital products, and marketing experiences. I enjoy connecting the dots between customer behavior, business goals, and creative execution, whether that's improving a product detail page, rethinking product discovery, developing a landing page, or testing new ways to increase conversion and revenue.
I've had the opportunity to work with brands like Funko, Loungefly, Amyris, Olaplex, H2O+, and Zero Acre Farms, collaborating across creative, marketing, merchandising, and engineering teams to bring ideas to life. I'm equally comfortable thinking through the strategy, getting hands-on in Figma or Shopify, and digging into the data to understand what worked and what could be better.
A little about me beyond the screen:
I'm based in Los Angeles. A coffee enthusiast, dog-obsessed human, and occasional solo traveler. You'll probably find me exploring a new coffee shop, discovering dog-friendly spots with my pups, or getting way too excited about a good design detail.
I also have a strangely accurate ability to predict when it's about to rain. Don't ask me how. It's a superpower. ☔
Always happy to connect, exchange ideas, or talk about all things digital. Say hi! ✌🏼